Fraser Valley | Vancouver | Sunshine Coast | Okanagan | Shuswap | South Vancouver Island
The senior marketing lead and specialist network you needed yesterday.
Homes to sell. Customers to book. A looming launch or event date that's locked in.
Fractional marketing leadership plus a vetted collective of specialists – for local BC businesses, startups, and real estate teams.
Qualified leads. A brand that does legwork. Follow-up automations and sales materials your team actually uses – scoped from a single tactic to the full marketing engine.
Who I help
Teams ready to sharpen the story, strengthen the strategy, and move with purpose.
Real estate. Developer brands, project launches, presentation centres, and the Realtor outreach behind absorption.
Local business. Identity, web, local SEO, and the senior leadership owner-operators bring in when side-of-desk stops scaling.
Startups. Positioning, launches, investor-ready decks, and the lightweight automation that lets a lean team move at the pace the opportunity rewards.
Your brand is underselling the work
The business has grown, but the brand is still carrying an earlier version of the company. The website, identity, deck, and sales materials may have worked for the first launch, first project, or first stage of growth, but now they need to catch up.
We tighten the positioning, visual system, website, and collateral so the brand reflects the quality, maturity, and ambition of the business today.
Demand is too unpredictable
There is interest in the market, but it is not always being captured, nurtured, or converted. Referrals, warm introductions, past customer lists, partnerships, and one-off campaigns can all create momentum, but only when the message, follow-up, and sales path are working together.
We develop the strategy, campaigns, landing pages, email sequences, sales materials, and outreach systems that turn attention into qualified leads, booked calls, customers, clients, or revenue.
Sales has outgrown the tools
The sales process has grown more complex, but the tools have not kept up. The website says one thing, the deck says another, the proposal has been patched together, and follow-up depends too much on whoever remembered to send it.
We build the sales materials, messaging, landing pages, proposal language, follow-up systems, and internal tools that make the offer easier to understand, easier to trust, and easier to move forward.
Not on the list above?
My favourite challenge is "figure it out". My work spans a wide range of local businesses and teams – anyone with ambition that's outgrown a part-time approach to marketing. If you're wondering whether you fit, you probably do. Send a note and we'll sort it out.
case studies
Recent work – measured in sales pace, qualified leads, and revenue.
What I do
Fifteen categories. Three to five per engagement, ordered for the shortest path to result.
Most engagements combine three to five pieces of work, ordered around the shortest path to the business goal. The target might be qualified leads, booked calls, stronger follow-up, clearer positioning, sales momentum, or recurring revenue.
The catalog shows what is possible. The proposal shows what is useful now: which pieces to build, in what order, against which target, with nothing added just to pad the scope.
Engagement
Start with the business outcome. Build the brand, marketing, and sales system around it.
Tell the builder what you are trying to achieve: qualified leads, booked calls, stronger follow-up, clearer positioning, launch momentum, sales enablement, or revenue growth.
It maps the work, budget range, timeline, and assumptions against that goal, then gives you a scoped proposal built around the outcome instead of a generic menu of services.